Comprehensive promotion

Comprehensive digital promotion is a multi-level process that includes various techniques and strategies aimed at attracting, retaining and engaging the target audience in the digital space.

Channel synergy

SEO

Improving the visibility of a website in search engines Yandex and Google by optimizing the content and technical aspects of the website.

Content marketing

We create useful and engaging content: articles, blogs, videos, infographics, and other formats to attract and retain our target audience.

Social network

Instagram Facebook, Vk, Facebook, Instagram (banned in Russia), LinkedIn, to keep in touch with your audience, increase brand awareness and attract new customers.

E-mail marketing

We develop, set up and send out targeted e-mail campaigns aimed at attracting customers, increasing their loyalty and stimulating sales.

PPC/pay-per-click advertising

Posted paid ads on popular platforms such as Google Ads and Yandex Direct in order to attract more traffic to your website and increase conversions.

Analytics and reporting

We monitor and analyze the results of campaigns to determine what works and what doesn't, and make the necessary adjustments to achieve business objectives.

Our approach

As the experience of our agency shows, successful business promotion requires complex work, including analysis, optimization and high-quality advertising creativity.

Comprehensive work

We work with contextual and targeted advertising, SEO optimization, and trading platforms.

We are testing various advertising channels. This allows you to increase your reach and understand where you can attract the most targeted applications.

Analytics

We analyze advertising campaigns from the first interaction to the appeal — we use calltrackers and end—to-end analytics systems - Calltouch, SmartAnalytics to track the effectiveness of each channel and advertising campaign. Accurate data helps the agency's specialists optimize advertising budgets and provide only high-quality requests.

Advertising creative

We create unique and memorable content:

concise and attractive texts that encourage action, visual materials, interactive elements that engage the audience and increase their interest.

Optimization

We also monitor the impact of some promotion channels on others in analytics. This helps us to build their active interaction, optimize and reduce the cost of attracting a customer. We use modern automation tools to reallocate budgets more efficiently.

What channels do we use?

Promotion channels are resources and platforms for communicating with an audience in various formats: advertising and organic search results, popular media and social networks.

Contextual advertising

Allows to attract to your site as a target audience interested in specific models/brands/product categories in search engines Yandex, Google. And also to return to the site users who have not completed the purchase process or for repeat sales.

SEO optimization

Helps the target audience find your products and services in search engines to buy them. The site's ranking improves, and targeted traffic increases. As a result, the number of requests and purchases from the site is increasing.

Trading platforms

They allow you to reach an audience that is looking for specific models/brands of products on product aggregators. Most often, such an audience is very interested in buying.

Targeted advertising

It helps to bring high-quality appeals. For new products, it helps to generate demand and inform the target audience about hot discounts, promotions, sales and favorable conditions through social networks. And also generate demand if your product is unknown.

Analytics

Allows you to identify the most cost-effective sources of requests. And also transfer this data to CRM for sales analytics and conversion optimization systems to reduce the cost of the application.

PR and media

We work with the press and media platforms to create and maintain a positive brand image. We increase awareness and trust in your brand through high-quality publications, interviews and media coverage.

Results

-1-

Effective channels

Based on sales data, we understand which channels work better than others. This helps us to reduce the cost of attracting a customer.
-2-

Brand development

We are accumulating a digital brand audience that recognizes and is loyal to your product.
-3-

Profitability

We make the promotion profitable, taking into account the allowable investments — we focus on ROMI and DRR. This allows the business to grow faster and easier.